xStack

All the capabilities of integrated marketing technology, without the complexities.

The promise of marketing technology sounds simple: Just buy a new system, turn it on and watch the qualified leads roll in. But the reality is more complicated than that. Not every system has the capabilities you need. Keeping data accurate is a headache. And most marketers don’t have the people and resources to make everything work together in-house. The result: 

75%
of marketing tools aren't fully integrated*

That’s where The Mx Group comes in. We help marketers like you master marketing tech every day — with xStack™. It’s a complete, outsourced marketing technology and operations solution that lets B2B companies harness the capabilities of best-in-class tech, without the pain of managing it in-house. We’ll help you:

  • Manage your lead lifecycle with a fully integrated marketing tech stack
  • Create a unified, managed marketing database to power all your programs
  • Use best-in-class systems today, instead of spending months setting them up

The xStack solution provides:

  • Connection to your data systems
  • Access to SFA / CRM platforms (yours or ours)
  • A unified, managed marketing database
  • Marketo marketing automation platform
  • Integrated call center platform and services
  • Cross-system, self-service reporting on demand
  • The Decision Engine, which automatically manages data flow and accuracy

*Source: Ascend2

The Mx Group

About The Mx Group

We’re a digital and demand generation agency that empowers companies with the competitive edge of modern B2B marketing. We integrate digital strategy, technology, operations and sales optimization services to help companies attract, convert and retain customers. For more than 25 years, clients have trusted us to help turn their marketing investments into measurable revenue.