Bring accountability, predictability and performance to your demand generation programs

Today’s B2B marketer has more tools, technologies and tactics than ever before. But even with all these advances, advantages and new approaches, many struggle to see the payoff in tangible results that matter.

of B2B marketers say their biggest lead generation challenge is generating high‑quality leads*

The MxGroup has helped B2B companies solve their biggest demand generation challenges for more than 25 years. With DemandMax™ , our comprehensive suite of services ranging from strategy to execution, you get access to the help you need, the way you need it.

  • Struggling to adopt the SiriusDecisions Demand Waterfall™ into your process and reporting? We can help.
  • Know that sales and marketing alignment is critical, but not quite sure how to get everyone on the same page? We can help.
  • Invested in marketing technology, but not seeing the payoff? We can make it work.
  • Need to feed your content machine to drive personalized marketing? We can make it happen.
  • Worried the leads you’re sending to the field aren’t really MQLs? We can fix it.

No matter what you’re struggling with, we’ve helped other clients overcome it — and we can help you too. Fill out the form today, and we’ll contact you to get the conversation started.


  • Demand generation strategy services
  • Program design & asset creation
  • Program execution
  • Attribution, analytics & reporting
  • Lead management
  • Teleservices
  • Sales enablement
  • Marketing database & technology

*Source: LinkedIn’s B2B Technology Marketing Community

The Mx Group

About The Mx Group

We’re a digital and demand generation agency that empowers companies with the competitive edge of modern B2B marketing. We integrate digital strategy, technology, operations and sales optimization services to help companies attract, convert and retain customers. For more than 25 years, clients have trusted us to help turn their marketing investments into measurable revenue.